Founded in 1994, MALIN+GOETZ is the child of Matthew Malin and Andrew Goetz and born in New York’s Chelsea District. I found the company in my quest to discover a better deodorant  that could last long without making me smell like a Gillette locker room. After reading the awards racked up on GQ, Details, The New York Times, Vogue etc., I assumed they were doing something right. When I went to buy their signature eucalyptus deodorant, they were sold out in stores… and online… and it stayed that way for a month. Finally Bloomingdales received stock and I bought.

The deodorant is amazing. The smell is great but it’s the protection — not the scent — that lingers, providing neutralizing protection without complicating your parfum. Their peppermint shampoo paired with cilantro conditioner creates a perfect duo that smells and works great. I also use their geranium body wash after going through both eucalyptus and bergamot (like them all). The packaging looks great and the font coordinates with proper use: green for body, blue for face, red for hair. If you want simple and natural scents that do a superb job, MALIN+GOETZ is the standard.

MALIN+GOETZ Store Front | New York

MALIN+GOETZ Eucalyptus Deodorant | $18

MALIN+GOETZ Shampoo and Conditioner | 8 oz. $20